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The transaction is the new cookie; two loyalty programs can now collaborate on shared clients
Two different loyalty programs in New Zealand, run by different companies, can now collaborate to better serve and grow their share of...
Nov 29, 2021
3 min read
Gratifii's Card Linking partnership with OpenSparkz : technology and merchant offers combined
Card linking is brand new in New Zealand - significant in Australia and UK Card linked marketing is big globally but nascent in New...
Oct 5, 2021
2 min read
What will an enhanced Airpoints do? Clues from Qantas Loyalty.
Both Qantas and Air New Zealand reported their annual results last week and to a greater (Qantas) or lesser (Air New Zealand) extent gave...
Sep 2, 2021
3 min read
Credit Card Loyalty - How much is enough
The New Zealand regulator will shortly cut interchange on payment cards in New Zealand. "Interchange has generally set the upper limit...
Aug 4, 2021
1 min read
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